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IEP Branding Project in Indonesia


To enhance the innovative image of Taiwanese industry, the Bureau of Foreign Trade (BOFT) authorizes TAITRA to implement “The Taiwan Industry Image Enhancement Project (IEP)”. The project is targeting 15 countries and during the past 3 months Handlink participated as many as five exhibitions and a charity running event with TAITRA Indonesia. The IEP has significantly improved public and international image of Handlink along with other Taiwan brands . The improvement has resulted in raised Handlink’s awareness and consumer preference for partnering Taiwanese brands, as well as increased sales revenue and an expansion of the sales. Thanks to TAITRA and IEP projects!!